Look Inside ShowFields In Noho

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​Multi-level interactive shopping mall located in Noho New York, Showfields, highlights unique and online-only brans in wellness, home and design. Just like it's other name, "the most interesting store in the world", Showfields is definitely a fun place to look around and discover new things. Their artworks are always changing as well as the brands they feature every few months. You can think of it as seasonal pop-up stores in one shopping mall. It's a brick-and-mortar concept, meaning showcasing space for online brands. You should definitely visit their store when you are in Noho. 

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​Turn to the left, you will see their just recently opened coffee shop, Coffee n Clothes. They decorated their back shelf with luxury branded mugs which I thought was interesting idea. Coffee n Clothes are known for their designer lattes which you can see more of the photos here. 

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Then turn to the right, you will see quirky and unique artworks. Each little space showcases online brands like vegan makeup, dog food brand, cycling (lifestyle), gravity blankets (home) & many more. The staff in Showfields are always ready to help take photos or explain the brand's missions. 
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Using the stairs instead of elevator to explore the Showfields in Noho was a great decision. Look at the way they decorated their stairway and the doors. No one really thought of using the stairs which gave me perfect opportunity to take photos. The best way to find  new things is to explore places that people easily look over. 

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Then on the second floor, this colorful slide caught my eyes. You can actually ride the slide from third floor and come down to the second. This one is for Stripes. This slide is a creative way to provide something more than just a shopping experience. That's why Showfields in Noho stands out. 

The velvet green chair was super soft. Perfect corner to read! Then on the other side, corner with books and plants. Love the interior design and relaxing vibes. I would totally want all of these in my office. Showfields definitely has a lot of home goods and home interior products.
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On the third floor, there are more clothing and cute Instagram backdrops like these to take photos. Shop Now Pay Later is for the popular Daniel Wellington brand. Daniel Wellington is known for their classic and timeless watches. They really did a great job at Showfields, designing spaces and showcasing emerging fashion brands. 

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​Stone & Strand is a jewelry store in New York specializing beautiful rings, necklaces, stud earrings, personalized gifts and more. This unique design of their casual yet high end jewelry pieces definitely caught my eye. Love all the colors in this photo. 

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I'm not sure which brand is art installation is for, but these pillows are very soft and cushiony. Each pillow has positive words or phrases like LOVE, FREE, LIKE, HUGS etc. Definitely interesting art located in the third floor of Showfields. 

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This is a performative art applying neuroscience principles to the work while reflecting on identity, gender, and violence. She uses her body movement and stillness to understand physically, energetically and mentally what reality entails. Her name is Arantxa Araujo, and she is a multidisplinary artist with a background in neuroscience and meditative practices based in New York City. 

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​All photos here & in the posts are taken by me (stated otherwise). Please do not use it without permission or proper credit. Thank you.